We’re sure they’ve got a few quid stashed away in the bank but no one at Nintendo will be jumping around like their popular Sonic The Hedgehog character* this morning at the news that the company has announced a £284m loss (to the year ending 31st March 2012). The figures are in stark contrast to last year’s numbers, when they made a profit of about a billion quid.The downturn in sales of 36.2 percent are largely to blame for the bad digits, and it seems that the 3DS hasn’t been as profitable as was hoped. It’s worth remembering that some drastic price cuts occurred quite soon after the handheld console was launched, which won’t have helped matters for Nintendo’s bean counters.
Sales of home consoles fell by over 50% and the Japanese gaming giants will need the forthcoming Wii U to be an instant hit if it is to avoid further losses – the console is due for international release before the end of the year.
*we know
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